When looking to live in or invest in Cambridge MA real estate, everyone looks for the liveliness and convenience of one or more “centers” of commercial activity. We want local shops and restaurants in our city or town to help create a vibrant atmosphere and make our community lives more interesting and convenient. A quick stop at the local bank, a (lifesaving) child’s birthday gift (on the way to the party), a bottle of wine (on the way to a different party), a light lunch or a lovely dinner all within a few minutes drive or a short walk from your home, makes your community more valuable to you and more enjoyable as well.
What these terrific local businesses need is our attention. In order to compete with the bigger box stores, local businesses need your purchase power to help them succeed. A great way to support your local outlets is by visiting them on Small Business Saturday this November 24th. Begun in 2010 by American Express, Small Business Saturday works to promote local shopping throughout Massachusetts.
With the holidays on the horizon, local vendors provide a wonderful alternative to the generic big box stores or retail outlets at many malls. Smaller shops will typically carry unique items that make terrific holiday gifts. You are able to skip the hassle of the crowded parking lot and long register lines to luxuriate in personal attention, and enough time left over for a warm beverage with a friend.
Join us in the support of Cambridge MA small businesses on the 30th and throughout the year by shopping in the many unique shops around the town.
While shopping small, don't forget about shopping big. You'll find the list of Open Houses Cambridge MA this weekend Nov. 23-24 right here: